Commercial News

The Batting Lab become a new Official Partner

Mon 17 May 2021

The Batting Lab become a new Official Partner

The Batting Lab are the latest business to become a new Official Partner of Leicestershire County Cricket Club.

This partnership is the first of its kind and interlinks with the Club’s positioning of the #AcademyOfCricket as one of the Batting Lab’s industry-leading, state-of-the-art simulators will be available at the Uptonsteel County Ground.

The batting simulator projects some of the world’s best bowlers onto a screen and mimics the delivery of that particular player. The technology provides a unique and interact training experience which will benefit the club’s professional players, with a view of opening to the public when possible.

Leicestershire CCC Commercial Manager, Tracey Branson said: “We’re delighted to have agreed a partnership to work with The Batting Lab. Richard Rigby has a clear vision to support Leicestershire County Cricket Club, both on and off the pitch. We look forward to working with him and his team to support their development.”


The Batting Lab’s Director, Richard Rigby commented: â€œ
This partnership enables us to support Leicestershire County Cricket Club in such a way that supports the development and the future of the game. I believe that with the expertise and resources available at Leicestershire’s, we can tap into this and develop our setup to enhance our professional aspirations like Leicestershire.”

To find out more about The Batting Lab please visit: https://battinglab.com/

The Batting Lab are the latest business to join Leicestershire CCC as an Official Partner, along with Good Energies, energetics-energy, Pochin, Sporting Edge and Gallagher.

For more information about becoming an Official Partner, please get in touch with Leicestershire CCC Commercial Manager, Tracey Branson on 07825 756486 or email traceybranson@leicestershireccc.co.uk.