Unity Automotive to Steer Leicestershire CCC into 2025

Leicestershire County Cricket Club (LCCC) is delighted to announce a new partnership with Unity Automotive.

A leading automotive dealership in the region. This exciting collaboration sees Unity Automotive become an Official Partner of the club for the 2025 season and beyond.

Leicestershire CCC CEO, Sean Jarvis, expressed his enthusiasm for the new partnership: “We are thrilled to welcome Unity Automotive to the Leicestershire CCC family. Their commitment to quality and excellence aligns perfectly with our values, and we’re excited about the opportunities this partnership will bring. We look forward to working together to deliver an enhanced experience for our supporters and the local community.”

Unity Automotive, known for its exceptional customer service and extensive range of vehicles, sees this partnership as a way to engage with cricket fans and the wider Leicestershire community.

Unity Motor Group, a Jeep, Fiat and Abarth specialist, have a passion for each brand they represent, which is not only driven by the franchise, but the staff, who are a mix of Jeep, Fiat and Abarth enthusiasts. This passion is ensuring the automotive business is part of the collective who will take each brand forward into the next generation and beyond; helping to secure a successful future for the marque.

General Manager Russell Boot said: "Unity Motor Group are thrilled to be named a proud partner for Leicestershire County Cricket Club. We have been proud partners of the Jeep, Fiat and Abarth Franchise for over 15 years and are delighted to announce two new expansions in the Leicester and Warwick area, with more due to follow soon We look forward to building this relationship and seeing you throughout the year.

To find out more about the range of corporate partnership and sponsorship opportunities available at Leicestershire CCC, please email enquiries@leicestershireccc.co.uk.

For further information, please visit https://www.unityautomotive.co.uk/